Waekura was launched in 2016 by Mélissa Artis, who was still a student at KEDGE (PGE, class of 2019) and she teamed up with co-founder Philip Dahlen in 2017. Thanks to their perseverance, the brand is gradually growing.

✨ Today, we have a boutique in a famous department store: Le Bon Marché. What's more, we have strong ambitions to expand our market in Asia in the coming year.

A stroll through the streets of Paris, from the flower market to the Pont des Arts, via the Place Dauphine.

👉 Our inspiration?

A mix of 60s Parisian chic and the colors of spring to come. Slightly vintage shapes and slender, always elegant pieces. Pieces that fascinate us because there are so many ways to accumulate them. To enjoy them, to collect them, to wear them every day, according to all your daily styles during your adventures.

The rhythm of the cicadas, the wind in your hair and the sun shimmering on the sea are all fascinating elements that remind us of the original summer vibe ☀️

In this collection, we're inspired more than ever by Provence, lavender, orange and basil...

This time, we invite you to discover our colorful mini earrings and mix and match them with our new charms: lemon, cherry and sunshine. Not only to highlight the gold threads on our tanned skin 👙 but also the ankles this time.

Always water-resistant 💦, adjustable to suit your outfit of the day. Most importantly, we're with you on all your adventures.
Smell something? This is just the beginning!

Welcome to our senses of Provence.

Take part in our competition and try to win one or more pieces of jewelry from the NEW WAEKURA COLLECTION worth €100 🤩!

To enter :

👍 Follow @waekura and @kedgebsalumni

💬 Leave a comment this post mentioning two friends before June 23

🍀 Draw on June 23 at noon (the winner will be contacted directly by private message and also mentioned in comment of this post).

All our jewelry is made by applying 3-micron gold plating to a brass base. They are water-resistant, anti-oxidized and hypoallergenic 👏. What's more, the products are also free-size and adjustable. Our main concern is to offer high-quality jewelry that complies with all standards.

To offer every customer the exquisite jewelry and service that we ourselves, as customers, would have wished for. In terms of both style and quality, we do our utmost to imagine and create a well-cared-for brand that accompanies you every day.

🤝 The only difficulty for you? Choosing!