👉 Getting to know LinkedIn
Key figures and features
👉 Building your profile
Privacy settings, referencing your profile according to keywords, mapping your network
👉 Acting on LinkedIn logic
Best practice rules, Attracting a targeted audience by understanding the algorithm
👉 Generating engagement to get yourself noticed
Choosing and inviting new connections, contacting professionals, getting recommendations
👉 Being interesting before being interested
Developing your personal branding, engaging "real" contact, interacting on company pages