KEDGE Alumni is pleased to highlight the career path of Pauline Zanier, a 2021 graduate of the Grande École Program (PGE) and currently Strategy Partnerships Manager EMEA at Deezer.

At Deezer, Pauline is convinced that music is a powerful lever for creating engagement and reinforcing brand identity. As Partnerships Manager, she plays a central role in the company's European growth strategy , developing collaborations that combine innovation, user experience and marketing strategy.

Prior to Deezer, Pauline acquired solid marketing and product management skills:

• 1 year and 6 months at Printemps as Product Manager,
• Marketing Assistant at Zalando, where she developed her sense of the market and consumer needs.

This career path demonstrates her ability to evolve in a variety of environments, from retail to music tech, while putting creativity and the customer experience at the heart of her work.

Pauline is a perfect example of how a KEDGE graduate can combine passion, expertise and strategy to succeed in a dynamic, international environment. Her career path is a source of inspiration for students and recent graduates wishing to move into marketing, tech or the music sector.

👏 Congratulations to Pauline for her exemplary career and her contribution to the international reputation of KEDGE alumni !