News
KEDGE graduate, Joffrey Martinez has left the management team of IBM to become a Partner at Artefact!
After working for four years as AI & Cognitive Director at IBM France, Joffrey Martinez ( Class of 2008) has been made a Partner at Artefact. In this role, he will be responsible for developing the finance department, in coordination with the existing tea
Last September, after 4 years with IBM France as AI & Cognitive Director, Joffrey Martinez joined the Artefact Group as Partner. With almost 15 years' experience, Joffrey is an expert in business strategy and a leader in technological transformation. Based in Paris, his main mission will be to develop the Finance department in coordination with existing teams worldwide.
A LOOK BACK AT HIS CAREER
After graduating from KEDGE in Bordeaux, Joffrey began his career in finance (private equity, M&A, auditing). He then turned to strategy, joining BearingPoint in 2011 to manage business transformation issues for over 7 years. With a passion for new technologies, in October 2018 he joined the IBM Group, where he has spent the last 4 years leading and developing the AI consulting team in France, with a particular focus on financial services.
In March 2022, Joffrey Martinez was named one of the 200 economic leaders of tomorrow by the Choiseul Institute.
ABOUT ARTEFACT
Artefact is an international services company at the crossroads of marketing, consulting and data science. Our 800 employees work to break down business and IT silos. Using digital, data and AI, they transform organizations into consumer-centric leaders.
